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In today's dwindling job markets, people who rely on want ads and headhunters succeed about 5 percent of the time. But those who have mastered the art of networking find new positions nearly 66 percent of the time. Writing for job seekers and career builders alike, networking superstar Diane Darling shows how to cultivate a rich network of professi [Read More]
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10 books in 1 - your key to networking success! Your one-stop guide to the latest updates on networking Packed with new and updated material on Windows Server 2008, the latest Red Hat(r) Fedora(r), Vista, and Office 2007, and the most up-to-date wireless standards, this solitary reference contains everything you need to manage both la [Read More]

What does your brand or organization have in the pipeline to celebrate breast cancer awareness month this October?
Breast cancer is a serious topic–it hits males and females, young and old–but an awareness event doesn’t need to be all stiff, somber, and sentimental.
Here are three ways to make Breast Cancer Awareness month more fun for everyone:
- Host a cookoff. One of the more enjoyable breast cancer events I attended organized a cookoff pitting journalists against breast cancer survivors. Unlike the usual seminar-type event, this one was fun because we got our hands dirty in the kitchen. At the end of the day, we left with these pink promotional aprons and some knowledge on how to cook healthy meals to minimize the risk of cancer.
- Organize a fun run to raise community awareness. Send participants home with personalized pink T-shirts to thank participants for their support. This one was an edgy but effective way to bring the message across.
- Do a fund-raiser. Help your local cancer group raise funds by selling homemade pink cupcakes or customized pink totes.
Find more cancer awareness items here.
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Bestselling author Harvey Mackay reveals his techniques for the most essential tool in business--networking, the indispensable art of building contacts.Now in paperback, Dig Your Well Before You're Thirsty is Harvey Mackay's last word on how to get what you want from the world through networking. For everyone from the sales rep facing a career-mak [Read More]
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Make Your Contacts Count is a practical, step-by-step guide for creating, cultivating, and capitalizing on networking relationships and opportunities. Packed with valuable tools, the book offers a field-tested "Hello to Goodbye" system that takes readers from entering a room, to making conversations flow, to following up. Updated from its f [Read More]
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Advertising and Promotion: An Integrated Marketing Communications Perspective, 7/e, by Belch and Belch, is the number one text in the Advertising market. As the field of advertising and promotion continues to dramatically change since the dominant days of high-powered Madison Avenue agencies, marketers must look beyond traditional media in order t [Read More]
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Invite a crowd to your store with a BLOWOUT SALE banner.
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Clow and Baack examine advertising and promotions through the lens of integrated marketing communications. Integrated Marketing Communications; Corporate Image and Brand Management; Buyer Behaviors; Promotions Opportunity Analysis; Advertising Management; Advertising Design: Theoretical Frameworks and Types of Appeals; Advertising Design: Messag [Read More]
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